Privacy Statement

RxDentistry is committed to respecting and protecting your privacy. We've structured our web sites so that, in general, you can visit RxDentistry on the Web without identifying yourself or revealing any personal information. RxDentistry operates it's sites in accordance with the BBBOnLine Privacy Program, the 'gold standard' for Privacy certification. Further information about BBBOnLine is available at www.bbbonline.org.

Once you choose to provide us personally identifiable information (any information by which you can be identified), you can be assured that it will only be used to support your customer relationship with RxDentistry. This statement is not applicable to www.erlakay.com, which maintains their own Privacy Statement.

This statement regarding the privacy of the personally identifiable information you provide online covers the five foundation principles of fair information: Awareness, Choice, Accuracy & Access, Security, and Oversight.


Awareness

RxDentistry provides this Online Privacy Statement to make you aware of our privacy policy, practices and of the choices you can make about the way your information is collected and used. To make this notice easy to find, we make it available on our homepage and from the bottom of every RxDentistry.com page, and affiliated web pages.


What we collect

On some RxDentistry web sites, you can order products or services, make requests, and register to receive materials. The types of personal information collected at these pages are name, contact and billing information, transaction, and credit card information.

In order to tailor our subsequent communications to you and continuously improve our products and services (including registration), we may also ask you to provide us with information regarding your personal or professional interests, demographics, experience with our products, and more detailed contact preferences. Some electronic newsletters record anonymous data about articles you have expressed interest in.

Some RxDentistry.com web pages use cookies, a data analysis technique. To learn more, scroll to the bottom of this page, or click here. How RxDentistry uses cookies.


How we use it

RxDentistry uses your information to better understand your needs and provide you with better service. Specifically, we use your information to help you complete a transaction, to communicate back to you, to update you on service and benefits, and to personalize our web sites for you. Credit card numbers are used only for payment processing and are not retained for other purposes.

From time to time, we may also use your information to contact you for market research or to provide you with marketing information we think would be of particular interest. At a minimum, we will always give you the opportunity to opt out of receiving such direct marketing or market research contact. We will also follow local requirements, such as allowing you to opt in before receiving unsolicited contact, where applicable.


Who we share it with

RxDentistry will not sell, rent, or lease your personally identifiable information to others. Unless we have your permission or are required by law, we will only share the personal data you provide online with other RxDentistry entities and/or business partners who are acting on our behalf for the uses described in "how we use it". Such RxDentistry entities and/or business partners, including those in Canada, the United States and/or any other countries, are governed by our privacy policies with respect to the use of this data and are bound by the appropriate confidentiality agreements.

Data collected online may also be combined with information you provide when you register your ownership of RxDentistry products.


Children's Privacy Protection

RxDentistry takes special care to protect the privacy needs of children under the age of 13 and encourages parents to be an active participant in their child's online activities and interests. We abide by the Children's Online Privacy Protection Act (COPPA) requirements. RxDentistry web sites do not target and are not intended for children under the age of 13. RxDentistry web sites will not knowingly collect data from children. If we discover personal data from a child through an adult oriented site, we will eliminate that data.


Choice

RxDentistry will not use or share the personally identifiable information provided to us online in ways unrelated to the ones described above without first letting you know and offering you a choice. As previously stated, we will also provide you the opportunity to let us know if you do not wish to receive unsolicited direct marketing materials from us and we will do everything we can to honor such requests. Local country laws and policies are applied where they differ from those in Canada.

Your permission is always secured first, should we ever share your information with third parties that are not acting on our behalf and governed by our privacy policy. Local country laws and policies are applied where they differ from those in the U.S.


Accuracy & Access

RxDentistry strives to keep your personally identifiable information accurate. We will provide you with access to your information, including making every effort to provide you with online access to your registration data so that you may view, update or correct your information at the RxDentistry site where it was submitted. To protect your privacy and security, we will also take reasonable steps to verify your identity before granting you access or enabling you to make corrections. To access your personally identifiable information, return to the web page where you originally entered it and follow the instructions on that web page. Certain areas of RxDentistry's web sites may limit access to specific individuals through the use of passwords and through providing personally data.

Links to third party web sites on the site are provided solely as a convenience to you. If you use these links, you will leave the RxDentistry site. RxDentistry has not reviewed all of these third party sites and does not control and is not responsible for any of these sites, their content or their privacy policy. Thus, RxDentistry does not endorse or make any representations about them, or any information, software or other products or materials found there, or any results that may be obtained from using them. If you decide to access any of the third party sites linked to this site, you do so at your own risk.


Security

RxDentistry is committed to ensuring the security of your information. To prevent unauthorized access or disclosure, maintain data accuracy, and ensure the appropriate use of information, we have put in place appropriate physical, electronic, and managerial procedures to safeguard and secure the information we collect online. We use encryption when collecting or transferring sensitive data such as credit card information.


Oversight

If you have comments or questions about our privacy policy, please contact the main RxDentistry office.


How RxDentistry uses cookies

A cookie is a piece of text asking permission to be placed on your computer's hard drive. If you agree, then your browser adds the text in a small file. The purpose of a cookie is to help us analyze web traffic or let us know when you visit a particular site. Cookies allow a web application to respond to you as an individual. By gathering and remembering information about your preferences, the web application can tailor its operation to your needs, likes and dislikes. For example, when you visit an electronic store, a cookie makes it easy to shop by allowing you to drop things into a shopping cart; the cart itself is not the cookie, the cookie is placed on your hard drive and keeps track of your cart versus others' in use at the same time.

RxDentistry uses traffic log cookies to identify what pages are being used and which ones aren't. This helps us aggregate and analyze data about web page traffic and make improvements to RxDentistry.com web sites to better meet customer needs. In this case, RxDentistry uses this information only for statistical analysis purposes and then the data is removed from the system. That is the case of many of our support and information-sharing pages and forums. Denial of a traffic log cookie should not prevent you from using one of these sites.

A few RxDentistry.com web sites use temporary cookies as part of the customer web navigation experience, tracking unique IDs for that particular web site session only. Examples are product registration sites. This cookie, by itself, only tells us that a previous RxDentistry.com visitor has returned. If you deny the cookie, you can still use the site anonymously. At RxDentistry Technical Support sites, you will receive a persistent cookie. Customers can browse with cookies turned off, but you can only request technical support online if you accept the cookie. The Technical Support Forms also uses a temporary "authentication" cookie to assure secure access to your personal information by you alone (completed with user name and password).

Overall, cookies help us give you a better web site to use, by letting us monitor what's working and what isn't through site traffic analysis. RxDentistry wants to be sure you understand that accepting a cookie in no way gives us access to your computer or any personal information about you, other than the data you chose to share with us. This practice is strictly enforced. We know that a lot of people have concerns about cookies, but in talking with many of our customers, we believe that the benefit we both gain from their proper use is worthwhile. We value the relationships we have with our customers, so we respect these concerns. RxDentistry works to continuously improve the RxDentistry.com web experience and personal data privacy policy and practices.

You may set your web browser (MicroSoft Internet Explorer or Netscape Navigator) to notify you of cookie placement requests or decline cookies completely. You can delete the files that contains cookies; those files are stored as part of your internet browser.